To promote Lacta chocolate bar in Greece, Kraft Foods and OgilvyOne Athens crowd sourced a 27-minute branded-entertainment film. On Valentine's day the film aired on Greece's top TV channel and online, with great success.
Unfortunately the movie Love in Action is not yet available on HBO Max.
Writing | Penny Axiotou | Writer |
Directing | Nicholas Dimitropoulos | Director |
Writing | Giorgos Kapoutzidis | Writer |